8+ Best Affiliate Marketing Software 2023: Manage An Affiliate Program

Updated on: August 22, 2023

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Ever wanted to create an affiliate program for your product or service without hiring an expensive freelancer or developer?

We all know that running a profitable affiliate program using automated affiliate marketing software can help you grow your business in half the time while bringing in more monthly revenue.

Many affiliates with zero budget utilize affiliate marketplaces to help them find affiliates willing to promote their products.

Seriously, you won't have to worry about manually tracking commissions or paying out affiliates individually through your affiliate marketing program.

We earn affiliate commissions if you happen to purchase through our link. We love you for that. If that's weird, well read our affiliate disclosure.

So the best news? In today's market, you can use affiliate management software to automate the entire process of creating an affiliate program for your product or service, most of which are plug and play. 

Here is the best affiliate marketing software to use.

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We earn a commission if you make a purchase, at no additional cost to you.

I've been using affiliate marketing for my credit repair business, and I have joined hundreds of affiliate marketing platforms.

Once I had a system that worked well with what I needed, it allowed me to receive more leads than before.

Starting an affiliate program to help market your business is the best type of marketing that you can have for your product or service, no matter what anyone else says. Nothing beats free organic traffic.

What Is Affiliate Marketing Software?

An affiliate marketing software creates a referral program or management portal for you to allow people to sell your products or services and receive a commission or reward.

When someone becomes an affiliate marketer for your product or service, they will receive a special tracking link that allows them to receive the commission whenever someone uses that special URL link.

This would be what affiliate marketers call being "cookied" into the affiliate system. So you will never have to worry about someone not receiving the proper payout.

Best Affiliate Marketing Software

Most affiliate management software has automated payouts, so you won't need to hire one single person for the payments.

So now that you have an idea of what affiliate marketing software is, you can see the benefits of using one for your business.

What Is The Best Affiliate Marketing Software?

The best affiliate marketing software lets you track, payout, and organize your affiliate campaigns. 

Automating this process is important so you don’t have to worry about making sure everyone gets paid out or if the affiliate links are being tracked.

You'll want to ensure that the affiliate software lets you host promotional tools and create different affiliate links for each landing page.

This gives your affiliates more room to create different marketing campaigns on every single page of your website.

A business that can benefit from using affiliate tracking software is:

  • SaaS Businesses
  • eCommerce Stores
  • Online Course Creators
  • Digital Product Businesses
  • Local Services
  • Subscription Businesses

Let's view the different affiliate marketing software options out there so you can get more referrals.

Best Affiliate & Referral Software For SAAS Companies


Rewardful is a flexible SaaS platform that is easy to set up your affiliate program with Stripe.

With Rewardful, you can track referrals, discounts, and commissions. It's simple to get started and has affordable pricing plans.

You also get a very short and straightforward affiliate link, making it easy for your affiliates to share.

What I like most about Rewardful is that they automatically handle all affiliate payments for you through Stripe.

With Rewardful, you can also customize how much commission you pay out

Popular companies such as Zubtitle use Rewardful as their affiliate program management software. You can see why it's such a popular affiliate software solution for SAAS owners.

Key Features:

  • Subscriptions or one-time charges for all affiliates
  • 1-click integration with many platforms, including Teachable and Podia
  • Free migrations
  • SEO-friendly links for all affiliates
  • Create different commission structures for affiliates
  • Customizable cookie settings
  • Create custom rewards for awesome affiliates
  • Single sign-on
  • Affiliate finder marketplace
  • PayPal mass payouts
  • & so much more

Pricing Plans:

Rewardful offers a 14-day free trial, and there are four different pricing plans available.

  • Performance: $29
  • Starter: $49
  • Growth: $99
  • Enterprise: $299
Rewardful Pricing

The cheapest plan starts at $29 per month + a 9% transaction fee of affiliate payouts.

They also have an enterprise solution for those dominating the affiliate marketing game.

2. First Promoter

First Promoter is a very popular affiliate marketing platform for SaaS companies.

First Promoter has helped companies such as Jasper AI, ClickUp, and Demio increase conversions with their affiliate marketing program.

What's excellent about First Promoter is that they automatically handle all the affiliate payments for you. They also have a very user-friendly interface, and it's simple to get started.

As you set up your affiliate marketing platform, you can see any kind of affiliate tracking data you need.

Key Features:

  • Run multiple affiliate programs from one account
  • Integrations with popular platforms such as Stripe
  • Payouts happen automatically
  • Fraud detection & prevention
  • Branded affiliate dashboard
  • One-click PayPal payouts
  • Personalized referral link and coupon code tracking
  • Email marketing automation
  • Create custom landing pages
  • White-labeled affiliate portal


All plans include a free trial with no credit card needed to start.

First Promoter offers three different pricing plans.

  • Starter: $49
  • Business: $99
  • Enterprise: $149+

Start letting your customers earn affiliate sales by becoming an affiliate for your SaaS company.

3. Post Affiliate Pro

Post Affiliate Pro

Post Affiliate Pro is an affiliate marketing software for your programs and affiliate marketing program management.

They are claimed to be the #1 rated and most reviewed affiliate software through G2Crowd and TrustPilot.

They have a complete demo, so you can try it before you purchase the affiliate software and have an entire branded dashboard included.

Affiliate marketing software platforms allow you to assign commissions, set affiliate links, and track conversions.

Post affiliate pro integrates with most leading companies such as Shopify and WordPress.

Key features:

  • Direct link tracking
  • Complete fraud prevention
  • Different commission structures.
  • Give out performance rewards.
  • Promotion materials like discount coupons.
  • Full affiliate campaign reporting.
  • Integration with 100+ apps.
  • Create promotional materials and reward affiliates
  • Unlimited affiliates
  • Social media sharing tools

Pricing Plans:

Post Affiliate Pro offers two different pricing plans and an option to create your affiliate network.

Managing affiliates

  • Pro: $129
  • Ultimate: $249

For Affiliate Networks

  • Network: $599
Post Affiliate Pro Pricing

So this is great for those who want to scale their online marketing efforts and build the best affiliate marketing tool.

4. LeadDyno


LeadDyno is the right affiliate marketing software that gives you everything to launch and grow your in-house affiliate program for your products or services.

With LeadDyno, you can track performance, increase sales, and have an easy setup for your business.

Key features:

  • One-click integration
  • Customize your affiliate portal.
  • Create affiliate assets for your affiliates to use.
  • Send automatic newsletters to current clients to sign up for your own affiliate marketing program.
  • Analyze stats and track campaigns. 
  • Give rewards to affiliates.
  • View all of your affiliate partners on one dashboard
  • Create marketing campaigns for your partners

Pricing Plans:

LeadDyno offers a 30-day free trial for all plans.

Starter: $49 Per Month

Biz Builder: $59 Per Month

Accelerator: $79 Per Month

 leaddyno pricing

They believe they are one of the best affiliate software and trust that you will use their platform after a completely 30-day free trial.

5. Tapfiliate

Tapafiliate affiliate

Tapfiliate is a great affiliate marketing software to track and grow your products or services. Tapfiliate integrates easily within your site and creates a great SEO-friendly link.

This software is great for providing your affiliates coupon codes and rewarding them by putting it out on social media with their advanced social affiliate sharing.

So whether you run online shops or digital products, Tapfiliate can work for you.

Key Features:

  • Give personal links and coupon codes.
  • Provide banner images and other marketing tools.
  • Create awesome social media posts for affiliates.
  • Complete branded dashboard.
  • Your brand or domain on your links.
  • Integrate different apps easily.
  • Has recurring or lifetime commission structure.
  • Create affiliate tiers.
  • Keep affiliates engaged with email updates.

Pricing Plans:

For 14 days, test any plan for free. Tapfiliate lets you cancel at any moment. There is no need for a card.

  • Essential: $89
  • Pro: $149
  • Enterprise: Must Contact Them For Pricing
Tapfiliate Pricing

This affiliate tracking software is great for eCommerce businesses and Software-as-a-Service companies.

6. Refersion


Refersion is an advanced affiliate marketing software to manage, track, and grow your business. With Refersion, you can improve your affiliate relationship and create unlimited commission structures.

Refersion focuses on making your current customers into affiliates by creating incentives to join your affiliate business.

So you can run different types of affiliate marketing campaigns for more revenue with this affiliate marketing software.

Key Features:

  • Unlimited affiliates and visits.
  • Free listing to their affiliate marketplace.
  • Set different commission structures.
  • Complete software training.
  • Affiliate Experience Dashboard
  • Refersion Affiliate Marketplace Access
  • Free listing in Refersion Marketplace
  • Software training and support for your team

Pricing Plans:

Refersion offers a 14-day free trial and only two payment plans.

  • Professional: $99
  • Enterprise: Contact for further information
  • Enterprise Plus: Contact for further information
Refersion Pricing

Refersion is a great affiliate management platform for affiliates, influencers, and brand ambassadors. 

7. Affiliate WP

Best WordPress affiliate tracking software.


AffiliateWP lets you easily create complete affiliate marketing programs for your products or services through their WordPress plugin.

This software lets you easily manage and view all your affiliates and commissions through the WordPress dashboard.

Who doesn't love that, right? Most affiliate marketing software is a pain, but this one is different.

Key features:

  • Simple setup.
  • Unlimited affiliates.
  • Coupon code tracking.
  • Real-time reporting.
  • Referral link generator.
  • Set cookie expiration.
  • Never leave the WordPress Dashboard.

Pricing Plans:

AffiliateWP offers a 30-day money-back guarantee and 4 different pricing plans.

  • Personal: $149 per year for 1 site installation.
  • Plus: $199 per year for 3-site installation.
  • Professional: $299 per year for up to 10 sites.
  • Custom: Contact AffiliateWP for more details.

8. PartnerStack


PartnerStack is another great affiliate and referral software to empower your affiliates to succeed.

With PartnerStack, you can set multiple commission channels to pay affiliates depending on how they want to earn per sale.

I work with multiple affiliate programs through Partnerstack and have earned over six figures in affiliate sales using this affiliate software.

What's great is that this affiliate software makes it easy to bring on potential affiliates in your targeted market. 

PartnerStack affiliate revenue

My Affiliate sales through Partnerstack

You are able to automate partner payouts and create marketing assets within the dashboard.

Key Features:

  • Partner asset creation.
  • Create reseller partners.
  • Different payout methods.
  • Multi-level tiers.
  • Full integrations.
  • They will find other affiliate marketers for your business.
  • Access to potential business partners.
  • Become part of a major affiliate network.
  • View partner analytics.

Pricing Plans:

PartnerStack does not show pricing plans on their website and they make you schedule a demo call.

So fill out their form to get in contact with them and learn more about their affiliate software.

9. Cj Affiliate


Are you looking for an affiliate marketing campaign that will help you promote your products?

If so, then you should consider joining CJ affiliates. CJ affiliates is one of the major affiliate networks, and it can help you onboard affiliates who can promote your products.

The affiliate network provides a wide range of tools and resources that you can use to run your affiliate marketing campaign, and it also offers a variety of rewards and incentives to affiliate marketers.

You can also use the affiliate network's high traffic volume to reach many potential customers.

As a result, joining CJaffiliates can be a great way to improve your affiliate marketing campaign.

Key Features:

  • A wide range of affiliate marketing resources
  • High traffic volume
  • A variety of rewards and incentives for affiliates


CJ Affiliate does not show pricing on their website, you must contact them for more information to join.

10. Digistore24


If you're looking for a comprehensive platform to sell your digital products or courses, then Digistore24 is excellent affiliate management software.

It offers an integrated online store, major affiliate networks, all standard payment methods, accounting automation, and Tax automation.

This means you can focus on creating and promoting your product, safe in the knowledge that the rest of the process is taken care of. 

Key features:

  • Sale in multiple currencies
  • Affiliate attribution across multiple devices
  • Joint ventures
  • Affiliate referral program
  • Campaign tracking via campaign keys


Digitstore24 takes a percentage of each sale plus a small transaction fee.

Why Do I Need Affiliate Marketing Software?

It would be best if you had affiliate marketing software to keep track of sales, affiliate marketers, and payouts.

It would be a nightmare to try and do this all manually, which is why an affiliate marketing software is vital for any business that wants to have an affiliate program.

Not only would the best affiliate marketing software save you time, but it would also allow you to:

  • Manage affiliate payments
  • Automatically pay affiliates
  • Keep track of affiliate sales
  • Monitor affiliate marketing campaigns
  • Analyze affiliate marketing data

As you can see, there are many reasons why you need affiliate management software in order to run successful affiliate programs. 

How To Run A Successful Affiliate Program

Starting your own affiliate program can be a great way to earn some extra income without paid ads.

But with so many affiliate marketing platforms out there, how do you know which one is right for you?

Here are a few tips on how to run a successful affiliate program:

Choose the right platform: There are a lot of different affiliate marketing platforms out there. Do some research and choose the one that best suits your needs.

  • Recruit quality affiliates: Quality affiliates are important for the success of your program. They should be passionate about your product or service and have a large audience that they can reach.
  • Provide quality content and incentives: Quality content is essential for keeping your affiliates happy and attracting new ones. Make sure to regularly update your blog or website with fresh, relevant content.
  • Promote your program: Be sure to promote your affiliate program on your website or blog. Include banners or links in prominent places so that visitors can easily find them. You can also promote it through social media or online communities.

By following these awesome tips, you can ensure that your marketing channels will be centered around the right tasks.

What I've Seen The Best Affiliate Programs Do

My time as a successful affiliate has included working with some of the top affiliate programs.

What I've seen work best is when the affiliate program:

  • Makes it easy to join and get started
  • Has a wide range of products or services to promote
  • Pays commissions automatically
  • Offer a community for affiliates where we get updates
  • Offers exclusive deals and referral bonuses such as extra commissions

Here's an example from Jasper AI, an AI copywriting software

Jasper AI Affiliate Promotion

Should You Allow Affiliates To Market Your Product?

If you are looking to scale without paid ads or SEO, I'd recommend allowing affiliates to market your product and create an affiliate army for your business.

Affiliates can also become a very important part of your business and even give you insights on how to improve your product because everyone wins when the product is great.

Are Affiliate Marketing Programs Legit?

Yes, having an affiliate program is legit and very profitable for your business or side hustle.

Look at the other major companies that run affiliate marketing programs for their products and services, like Amazon, Walmart, business software, and technology.

This is much different than an MLM or network marketing company.

Related Blog Post: Top MlM Companies

How To Get More Affiliates For Your Business?

Getting affiliates for your business doesn't have to be hard. You can do this in many ways, such as providing incentives, bonuses, and a high commission structure.

When you payout your affiliates on time, have a good product or service, and a great company structure, affiliates will tell other potential business owners or bloggers and grow.

This can be just another tool in your affiliate marketing model.

Overall: Best Affiliate Marketing Software

If you want to run a successful affiliate marketing campaign, try out one of the best affiliate marketing software on this list.

Most affiliate marketing software will have similar features, but finding one that best suits your needs is important.

What's important is that you choose a platform with a wide range of products or services to promote, makes it easy to join and get started, and offer exclusive deals and referral bonuses.

Good luck, and send these articles to your affiliate marketers who need help gaining traffic.

Eddy is an AI, SEO, and personal finance blogger who uses and tests products to help others improve their lives through AI and financial literacy. With years of experience in online business, he deeply understands the latest AI and SEO trends. Eddy is also well-knowledged in personal finance and committed to sharing his knowledge and expertise with his readers.

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