47+ Best Blogging Tools to Grow Your Blogging Business in 2024

Updated on: June 22, 2022 by Eddy Ballesteros

If you're a blogger or SEO nerd, having the right blog tools can make all the difference when making money on Google.

In this blog post, we will discuss the best blogging tools that will skyrocket your blogging career to get you to the first page of Google.

I mean... Everyone is racing to the top of the search engines, and you don't want to miss out.

Best Blogging Tool


Jasper AI Copywriting

Use artificial intelligence to write marketing copy and blog articles.

Best AI Writer


ContentAtScale Logo Box

Generate one-click blog posts that rank higher in Google search.

Best SEO Tool

Surfer SEO

Surfer SEO Tool

Surfer SEO Is the top tool for SEOs who want exact word count and keywords.

There's nothing better than making your writing process more manageable and ranking for competitive keywords.

The tools and blogging resources in this list are everything I wish I had when I first started.

My name is Eddy, and I became a full-time blogger after 11 months of writing content online with my little WordPress site.

I even made many blogging mistakes that let me down this path.

I'm now a content marketing consultant and want to help you fast-track your blogging career.

If you're new to blogging, make sure to bookmark this page (Or share it on different social media platforms, Cough Cough) because it will be a lifesaver in the future. 

What Are The Best Blogging Tools To Use?

As an expert blogger, you know that having the best tools makes all the difference.

Whether you're looking to improve your writing skills, increase your website traffic, or convert more visitors into sales, using the right blogging tool can help.

Now, we'll share some of our favorite tools for bloggers and explain why each is so useful. Plus, we will look at an alternative in each section.

Let's get started!

The Best Blogging Platform

1. WordPress.org


If you're looking for a blogging tool to help you rank on Google and that you own, then you can't go wrong with WordPress.org.

WordPress is the leading blogging platform, and it's also an open-source platform, which means that you will always own your traffic and stats.

You can also find a wide range of plugins for WordPress, which can add advanced features to your blog.

Wordpress Plugins

For example, some plugins can help you optimize your blog for search engines, as well as plugins that can help you keep track of affiliate programs, host digital products, and more.

With so many plugin options available, WordPress.org is the perfect platform for anyone who is serious about ranking on Google.

2. Ghost


Ghost is another great blogging platform that includes over 1,000 themes to choose from and various advanced features to reel in your visitors.

Unlike WordPress, you won't need separate plugins to achieve the look you want for your blog. It's an exciting content management system.

If you're worried about security, Ghost has you covered with automatic updates and an SSL certificate.

We love that Ghost is simple to use and offers many features without being overwhelming.

Even Ali Abdaal uses this to host his blog content.

Ali Abdaal Blog

While it doesn't have as many integrations as WordPress, it's still an excellent platform for creators, authors, and SaaS companies.

If you're just starting out, Ghost might be the perfect blogging tool for you.

3. Webflow


Are you good with custom CSS? If so, you'll love Webflow.

It's a visual site builder that allows you to create responsive custom designs that look great on all devices. 

You can also add e-commerce to your blog with Webflow, which is perfect for selling physical or digital products.

Overall, we love that Webflow gives you complete control over the design of your blog and makes it easy to create a unique look.

This is perfect for designers who want complete control over the look and feel of their blog but don't want to spend hours coding it themselves.

One great example is Jasper.AI, the same AI writing tool I use to write these blog posts, which runs on Webflow.

My Top Pick
Jasper AI
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I use Jasper AI to write all my blog articles and social media content. This AI writing tool lets you create a blog post in seconds with just the push of one button!

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The Best Blogging Tools For Writing Content

4. Jasper.AI

Jasper AI (Jarvis)

Ah, Jasper AI. A great tool that has made me the blog writer I am today.

Jasper is an AI Copywriting software that creates amazing blog content, sales copy, and topics for social media posts.

I believe that Jasper is one of the best tools for blogging, and it's helped me save hours of writing time and has even increased my traffic by 40%.

Almost every single blog post I've written has been the help of AI tools

I was even featured in one of your SEO trainings.

Surfer x Jasper Training

If you're looking for a tool to help you write better content faster, then Jasper is the perfect blogging tool for you. 

You can also make a lot of money with AI and using these tools will help in every way.

5. Grammarly


When it comes to investing in writing tools, everyone should have Grammarly.

Grammarly is a free AI writing assistant with an awesome grammar checker that helps you fix typos, spelling, and grammatical errors.

This tool for bloggers can also work as a plagiarism checker.

It also includes other features such as:

  • See the tone of voice in your writing
  • A plagiarism checker
  • Essay checker for students
  • Write blog posts inside of their document editor

It's available as a free Chrome extension with AI and can also be used all over the web. 

Side note:

You can use Grammarly inside of social media channels like Facebook, Twitter, and Linkedin.

Grammarly is great for bloggers who want to make sure their content is error-free before they hit publish.

And yes, this is a free blogging tool, but their paid plan offers other tools that can help you improve your content marketing further.

6. Copy.AI


CopyAI is another AI blogging tool that will generate blog post topics, social media captions, and sales copy for your email marketing campaigns.

I personally use this free AI text tool to write email subject lines that convert or for my social media captions.

Copy.AI's free version will do you justice for any content writing you need help with on your own blog. 

7. Google Docs

Google Docs For Bloggers

Google Docs is one of the best free blogging tools for writing guest posts or having an outsourced writer.

It's easy to use, has many features, and you can easily collaborate with other writers.

Plus, it integrates with all the other Google products, making your life easier if you're using multiple Google tools for your business

Side note:

I love Google WorkSpace. I also haven't messed with Microsoft Word before.

There are also a ton of free Google Docs templates that you can use to make your writing process easier.

For example, there's a template if you're writing a listicle. If you're writing an SEO-friendly blog post, there's a template too. 

8. Content At Scale


Content at scale is one of the best blogging tools for those who want one-click blog post creation.

I know many people who have started a blog and created high-quality content using this AI writer.

Content at scale allows you to quickly create high-quality content with their keyword bulk import feature and NLP-driven content generator.

With this tool, you can easily make dozens of articles that need just a few edits.

While their paid plans are on the expensive side, they will generate 90% of the work for you, including:

I haven't seen another AI blog writer tool that writes high-quality content like this one that can grow your audience.

9. ChatGPT


ChatGPT is one of the top tools for bloggers as it was created by OpenAI and is made for maximizing your content strategy.

Tools like ChatGPT have changed how I do SEO forever, and using the correct prompts will generate engaging content primed for Google rankings.

With this AI writing tool, you can use Chrome extensions such as AIRPM that will let you:

  • Create keyword clusters
  • The perfect blog title generator
  • Coding for your site
  • Email scripts
  • One-click blog posts using NLP data

No other tool on the market can do this much in a single place.

From acting as a keyword research tool to writing articles that can rank, ChatGPT is revolutionizing SEO and content creation, and I would highly recommend it to any serious blogger.

The Best SEO Tools

10. Surfer SEO


Looking to audit your blog posts and improve your on-page SEO?

Surfer SEO is one of the best blogging tools for that.

It's an AI-powered SEO tool that analyzes your competitor's top-performing pages and gives you data-driven recommendations to help you improve your own content. 

How does that work? You'll need to integrate your Google Search Console, which takes less than a few minutes to do.

It will then let you use their Grow flow feature which provides you with weekly blog ideas and content optimization tips.

Surfer SEO Grow Flow Feature

I like to use Surfer SEO when creating an SEO outline for my articles; once it is published, I'll run the Surfer Audit feature.

So, to increase your blog traffic and beat your competitors to the top of the search engines, start using my favorite writing outline tool. 

11. Frase

Frase IO

Frase is an all-in-one blogging tool that helps you research, write, optimize, and measure your content.

It's an AI blog writer tool that provides content recommendations, topic ideas, competitor analysis, and real-time feedback.

It is very similar to Surfer but has a few more built-in SEO tools.

I use Frase with Jasper and Surfer to verify that my blog post topic is worth writing about and to help me optimize my article for Google.

If you are looking for a blogging tool that does it all, then Frase is the best tool for you.

Do you have a favorite blogging tool for SEO that I didn't mention? 

12. RankMath

RankMath SEO

RankMath is an SEO WordPress plugin that allows you to check your blog posts' search engine optimization stats inside the WP editor.

The free version is enough to work on your meta description, title tags, and image alt text.

I also like that it shows you related keywords that you can use to improve your SEO even further.

This is one of my favorite blogging tools because it's so simple to use, and it's helped me rank my articles higher in the search engine rankings.

13. Yoast SEO

Yoast SEO

Yoast is an alternative to RankMath, and it's more user-friendly.

It will recommend improving your blog post for the search engines and allow you to control what appears in the social media sharing preview.

You can also use Yoast to create an XML sitemap, which is helpful if you are having trouble getting it.

The Best Affiliate Marketing Tools For Blogging

14. Lasso Affiliate Plugin


To increase your affiliate revenue, you'll want to use Lasso for any blog promotion.

Lasso allows you to cloak your affiliate links, add Call-To-Actions, and create product display boxes for your affiliate offers--all from within the WordPress dashboard.

Create high-converting boxes just like this.

Affiliate Link Plugin

Do you see this beautiful affiliate display? Yup, it's built with Lasso. Lasso is the perfect solution for bloggers who want their affiliate links on full display.

  • Simple design with powerful CTR
  • Shortcode is easy to implement
  • You can add or remove schema
  • The most expensive WP plugin I pay for
  • Small learning curve
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It's one of the best blog tools for affiliate websites because it makes it so easy to promote affiliate products on your WordPress blog. 

One solid feature Lasso has is its Google Analytics integration, which shows you the click-through rate of your affiliate links.

Another great is that it can show you any broken links within your blog content.

This information is valuable because it lets you see which products are performing well and which aren't. 

15. Thirsty Affiliates


Thirsty Affiliates is a free link management tool for WordPress that allows you to cloak your affiliate links, add "no-follow" tags and redirects, and much more.

It's a great alternative to Lasso if you want a free option. 

16. Pretty Links

Pretty Links

The same goes for Pretty links regarding cloaking your affiliate links and adding redirects.

The main difference is that Pretty Links has fewer features than TA.

17. Thrive Leads

Thrive Leads

Thrive Leads is the best tool I've used when it comes to growing your email list, adding exit intent pop-ups, and blog promotion.

I've tried a lot of different tools for email capture, but Thrive leads always seem to outperform the competition.

The interface is easy to use, and you can easily create high-converting lead capture forms.

I doubled the money I make online by adding the best-performing affiliate program to my exit-intent form.

Pop-up form EddyBalle

18. ConvertBox


Convertbox is another lead capture tool that allows you to create high-converting forms and pop-ups for your blog.

I like Convertbox because it provides a lifetime deal that allows you to pay once and use the software forever.

Bloggers like Adam Enfroy use this for their marketing automation and leverage the analytics tools when doing CPA deals.

The Best Keyword Research Platforms

19. Ahrefs


Ahrefs is one of the best keyword research tools on the market.

I use Ahrefs to find low-competition keywords and bottom-of-funnel content ideas to rank my blog articles.

Ahrefs also allows you to see the estimated organic traffic and search volume for each keyword, which is helpful when trying to determine which keywords are worth targeting.

It's helped me drive a lot of organic traffic to my website and I'm able to find new blogging ideas without any stress.

This keyword research tool let's see me:

  • Search volume
  • Competitor's backlinks
  • My own site's performance
  • How competitive a keyword is from 0 to 100
  • The strength of my overall website

It's overwhelming initially, but if you want more readers to find your site through SEO, then this is a tool you want in your arsenal.

20. SEMrush


SEMrush is my favorite competitor analysis tool and, yes, a keyword research platform.

I use it to find out what my competitors are ranking for and to understand the search intent behind the keywords they are targeting.

You can also use SEMrush as a social media marketing tool to help you with your blog promotion.

You can view what's being searched for and what's happening on social media in real-time.

21. Lowfruits.io


Lowfruits IO finds low-hanging fruit keywords for you that your competitors are not targeting.

It's a great tool if you're just starting with SEO and looking for quick wins.

It will analyze user-generated content, social media, and even YouTube to find you the best keywords to target.

22. UberSuggest


Ubersuggest is an excellent blogging tool that is much more affordable than Ahrefs or SEMrush.

It only has some of the bells and whistles that those two tools offer, but it's an excellent tool for starting your SEO journey.

These are a few of my favorite blogging tools for keyword research that will be helpful in 2023. 

23. Google Trends

Google Trends

Want to write and rank for content that's becoming popular right now?

Then, it would be best if you used Google Trends.

Google Trends lets you see what people are searching for in real time.

You can also use it to compare and find related keywords you may not have considered.

24. Google Keyword Planner

Google Keyword Planner

Google Keyword Planner is a free tool that allows you to research keywords and get traffic estimates.

It's a great tool to use when trying to determine which keywords are worth targeting.

You can also use it to find new blogging ideas and understand the search intent behind different keywords.

The Best Email Marketing Tools For Bloggers

25. Convertkit


Convertkit is the best email marketing tool for bloggers.

It's an easy-to-use tool, has many features, and integrates with WordPress perfectly.

So whether you have a professional blog, an affiliate site, or a personal blog, Convertkit can help you grow your email list.

What I love about email tools like this is that you can customize your email template and even add your social channels at the end or promote a digital product you are selling.

26. ActiveCampaign


If you're looking for an advanced email automation tool for your blog, then ActiveCampaign is a great option.

It's more expensive than Convertkit, but it has more features like:

  • List Segmentation
  • A/B Testing
  • Dynamic Content
  • Crazy Automated Follow-ups

It even allows you to set up "cart abandonment" emails for your Woocommerce store.

Overall, it's a great tool that can help you automate your email marketing and drive more sales from your blog.

27. Moosend


Moosend is another great email marketing tool that can also create landing pages and has a lot of integrations.

You can start with a free plan and then upgrade as your needs grow.

I love that Moosend has a "drag and drop" email builder that makes it super easy to create beautiful emails. 

The Best Themes For Website Design

28. Thrive Suite

Thrive Themes

Thrive Themes by Thrive Suite is one of the best places to get WordPress themes and plugins for your blog.

They have a lot of beautiful features that are optimized for conversions, and they also have powerful plugins to help you grow your website.

I use Thrive Themes on my blog, and I highly recommend them if you're looking for an easy way to create a beautiful website.

My Top Pick

Thrive Suite By Thrive Themes

Thrive Suite

Install on 5 websites

Thrive Thrives Membership (Thrive Suite) is the all-in-one theme builder I use to run this blog. Create specific pages for specific categories easily.

Thrive suite provides all the right blogging tools and even offers built-in social sharing plugins.

I wrote an article showing how other websites are using Thrive Suite, which shows you different niches. 

You can see blogs in:

  • Digital Marketing
  • Ecommerce
  • Affiliate Blogs
  • SaaS
  • & Lifestyle

Start creating visual content with Thrive.

29. Kadence

Kadence WP

My favorite alternative to Thrive Themes is Kadence.

Kadence is a newer WordPress theme company, but they are quickly making a name for themselves in the blogging world.

They have beautiful themes and plugins that are easy to use and offer great customer support.

I've used Kadence on a few of my websites and am impressed with their products. 

Kadence also has a few free themes and plugins that you can use on your website.

Side note:

Just from coaching calls alone, I've already seen successful blog owners use the free version of Kadence to create beautiful websites that convert.

My buddy Jake over at Startblogging101 has created Kadence blocks that are AMAZING and make creating content so much easier inside of your WordPress post.

Start Blogging Blocks

Best Blogger Outreach Tools

30. Lemlist


If you're looking for cold email software to help with your blogger outreach, Lemlist is a great option. 

This is one of the best blogging tools for outreach, and it can help you find new contacts, personalize your emails, and track email performance. 

With its advanced segmentation capabilities, you can target people with the right message for maximum impact. 

This cold email software can automate your cold emailing process, saving you time and energy.

You can also customize your emails so that they are more likely to resonate with your target audience. 

In addition, lemlist provides detailed reporting so that you can track your progress and see what is working well.

I love how they provide different email templates from other successful outreach campaigns.

31. Respona


Respona is another great email outreach tool for bloggers. They heavily focus on guest posting and brand mentions.

With Respona, you can create personalized emails from other blogs' text, making it easy to get your message across.

You can also use Respona's "follow-up sequence" feature to automatically follow up with people who don't respond to your initial email.

This is a great way to increase the response rate of your outreach campaign.

Both Lemlist and Respona are powerful blogging tools.

32. Hunter.io

Hunter Email Finder

Hunter io is a blogging tool that allows you to find the email addresses of people who work at a certain company.

This is great for guest posting and finding influencers in your niche.

You can start with the free plan, but I recommend upgrading to the paid one for more results.

33. Mixmax


Mixmax is a sales engagement platform for Gmail that allows you to track emails and schedule email sequences.

With Mixmax, you can track who opens your emails and click on links inside of your email.

You can also schedule emails to be sent later, which is great if you want to space out your outreach over time.

This AI email tool, paired with Hunter, can help you create a successful outreach campaign.

The Top Blogging Organizational Tools

34. Google Sheets

Google Sheets

Are you looking to create a simple yet powerful content calendar? Use Google Sheets!

Google Sheets will help plan and organize your blog content.

Here's a screenshot of how I plan my blog post and when I recently published a piece of content.

This calendar includes sections for:

  • Content Topic ideas
  • Drafts
  • Scheduled posts
  • Published posts

You can also create a section for search volume and KW difficulty. 

35. Notion


Notion is an all-in-one workspace tool that can help with blogging organization.

Notion can be used for everything from creating a content calendar to brainstorming blog post ideas. You can also use Notion to create a simple editorial calendar and add your content ideas.

Here's a screenshot of using Notion to organize my blog content.

Where To Get Images For Your Blog

36. Canva


Canva is the best graphic design tool for bloggers.

You can use Canva to create images for your web pages, featured images, and even for a social media platform.

Canva has a ton of free templates that you can use to create professional-looking designs.

I love creating Infographics, which allow me to create visual content for my skim-through readers.

They also have a paid plan with more features and resources.

37. Pixabay

I use Pixabay to find stock videos and images for blogging and YouTube. All the photos and videos on Pixabay are high-quality and free for your blog.

38. Unsplash

Unsplash is another great tool for blog images.

They have a wide variety of photo categories and a search feature, so you can easily find the type of photo you're looking for. 

39. Sketch


Similar to Canva, sketch offers easy and complex designs for bloggers.

I use the Sketch app when I feel creative and want to design something from scratch.

They have a paid subscription but offer a free trial.

Best Website Monitoring Performance

40. Google Search Console

Google Search Console

Every digital marketing nerd and SEO pro uses Google Search Console.

This powerful tool allows you to track your website's performance in Google search results, which ultimately helps you make more money blogging.

You can use GSC to determine which keywords your website ranks for and how much traffic you get from each keyword.

GSC will also show you any errors your website has, such as 404. You can use this information to improve your website's performance in Google search results.

I use GSC to force-index my content and see why it didn't get crawled.

41. Contentking

ContentKing App

ContentKing lets you monitor your blogs in real-time SEO Auditing and monitoring. They will start tracking it when you publish a new article or page.

ContentKing will track your latest blog posts and notify you of any errors that it finds.

They also have a great feature that lets you see how your website's SEO has changed. You can use this app to improve your website's SEO.

42. Google Analytics

Google Analytics

Google Analytics is a free website monitoring tool that shows you how much traffic your website is getting.

You can use GA to track your website's traffic sources, such as organic search, social media, or direct traffic.

GA also lets you see which pages on your website are getting the most traffic. This information can be used to improve your website's performance.

I use GA to track my website's progress and see which articles get the most traffic.

43. HotJar

Hotjar is a trendy Google analytics alternative that can track user behavior on your blog.

This tool is handy for experienced bloggers because it can provide insights into precisely what visitors are doing and why they're leaving in the first place.

With this analytics platform, you can access features such as:

  • Heatmaps
  • Recordings
  • Form analysis
  • Visitors
  • Events API

So if you're looking to optimize for affiliate and product revenue on each page, then using a tool like HotJar might help.

44. Ezoic Ads


The perfect Google AdSense alternative and platform that provides blogging tools for beginners. Ezoic is a platform that displays ads on your site and will pay you for each view. With this ad platform, you get access to their AI-driven tools such as:

  • Ads optimization
  • Site speed optimization
  • Customized ads layouts

From SEO to user experience, Ezoic has everything you need to maximize your revenue and increase your blog's visibility. 

The Best Social Media Management Platforms For Bloggers

45. CoSchedule


CoSchedule is an all-in-one blogging tool that allows you to optimize your social media, plan your blog posts, and track your SEO progress.

This platform is great for bloggers who want to save time and improve their blogging efficiency.

I recommend using CoSchedule to help you plan your blog posts and social media content.

They offer a free trial and a paid subscription.

46. SocialBee


SocialBee is a social media management platform that allows you to schedule and publish your content.

This app is solid for promoting their articles through different social media accounts. I recommend using SocialBee to help you plan your website and social media content. 

47. NameCheap

Namecheap is one of the best blogging resources for getting a domain name and easily pointing it to your site.


I use Namecheap to get all my domain names because they're affordable and easy to use.

Once you have purchased the domain name, you can also sign up with a free Cloudflare account, giving you faster speeds, security, and other features. 

Honorable Mentions

Here are other blogging apps and tools you can try out:

Screaming Frog

ScreamingFrog SEO

Another great tool for in-depth SEO analysis is Screaming Frog. This powerful crawler allows you to audit your site's technical SEO issues that may be limiting your performance in search engine results.

With it, you can analyze all aspects of on-page SEO, including missing metadata, broken links, page speed, and more.

The detailed technical audit helps identify and fix problems to boost your search rankings.

For bloggers seeking to analyze nitty-gritty technical SEO factors, Screaming Frog is a top recommendation among other essential blogging tools. 

Regular crawls will help you stay on top of technical SEO and reach your full potential.

Keyword Insights

Keyword insights AI

Writing blog posts is now even easier with Keyword Insights. This content editor can help you cluster keywords and create briefs based on the intent, which makes it easier for you to publish.

So, if you're an SEO consultant or freelancer who wants properly optimized content, this advanced tool is for you.


Bramework logo box
  • For blog writing and ideation
  • Includes an article rewriter tool
  • Write blog posts that rank

Read Review

Blogging Tools FAQ

Now that I've shared my favorite paid and free blogging tools with you, I want to answer some frequently asked questions about blogging tech stacks and resources.

What Blogging Tools Do I Need To Start With, And How Much Will It Cost Me When Starting?

So, if you have just started and are on some budget, don't worry.

You can get started with these blogging tools:

  1. Thrive Suite Membership ($299/yr)
  2. Surfer SEO ($59/yr)
  3. Jasper AI ($59/ye)
  4. Ubersuggest ($290 Lifetime Deal)

The total monthly cost of these different blogging tools will be around $162 per month. That's not bad if you learn my profit margin is 92%.

But no matter what, Surfer SEO is the best blogging tool to increase your blog's performance.

What Are Blogging Tools?

Bloggers use various tools to help with various aspects of their blogs and marketing strategy.

There are blogging tools for every stage of the blogging process, from brainstorming ideas to promoting your content. 

Side note:

I didn't use every single blog tool when I first; you can gradually invest in other tools as you make more income through the blog.

So just ensure you get the essentials first, which I would say are a WordPress theme (I use and recommend Thrive Suite), and hosting (I use WPX Hosting).

How Do I Use These Tools For Blogging?

Each blogging tool has its features and instructions on how to use it.

However, most blogging tools are intuitive and easy to use.

If you need help using a particular software or app, you can usually find helpful tutorials on YouTube, the internet, or the company's website.

What's My Current Blog Tech Stack?

My current blogging tech stack is:

  • WPX Hosting & WordPress
  • Jasper AI & Surfer SEO
  • Thrive Suite & Lasso
  • Grammarly

This includes my favorite writing tools that I use and recommend.


That summarizes the best blogging tools I use and recommend in 2024.

Did you see an essential tool or blogging app you use daily or want to try?

P.S. If you're looking for an outstanding WordPress theme, I highly recommend Thrive Suite. It's what I use on my blog, and it has everything you need to run a blog that produces revenue.

Eddy is an AI, SEO, and personal finance blogger who uses and tests products to help others improve their lives through AI and financial literacy. With years of experience in online business, he deeply understands the latest AI and SEO trends. Eddy is also well-knowledged in personal finance and committed to sharing his knowledge and expertise with his readers.

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